Radio commercials are memorable and stand out amongst the advertisements we see and hear every day. Radio advertising is heard at a higher frequency compared to other media. They are unobtrusive and gently get your message across.
Emotional
Listeners will hear your commercial between their favourite music, local updates and presenters they trust. Radio is perceived as truthful and attracts a long-term loyalty from its listeners.
Simple
Radio campaigns can be produced quickly, getting your message to air, targeting your key market, building your brand and increasing sales effectively and efficiently. There are no nasty surprises as we offer clear, competitive up-front pricing and our dedicated team are always on hand to provide help and advice.
Make a great business decision and choose to advertise on Radio Winchcombe
Our Community
Radio Winchcombe broadcasts 24/7 to an area covering over 38,000 people on FM and across the world online, ensuring your target market is reached time and again,
Our main studios have been based in Winchcombe since our launch on 107.1FM in 2005. More recently we have launched a second FM frequency, 106.9FM, thereby reaching even further into North Gloucestershire and the Cotswolds, significantly extending our FM listener access.
Listeners can also access Radio Winchcombe online on smart speaker and listen again via Mixcloud.
Nearly 2000 listeners follow Radio Winchcombe on Facebook.
We know that more than 62% of our listeners call Winchcombe, Bishops Cleeve, Cheltenham, Woodmancote and Leckhampton, their home.
Platforms
Radio Winchcombe is available on platforms that account for 96% of radio listening in the UK. (Platform share of all radio listening, RAJAR)
We can be found on Radio-Player and TuneIn, making it easy for listeners to choose Radio Winchcombe on the go, at home or at work.
Local Content
At Radio Winchcombe we engage with the local community both through broadcasting from the studio and live from local festivals and events.
What’s on when?
Breakfast
Our breakfast shows play music across all genres while our presenters interact with listeners as well as bringing them local events, weather, traffic and news.
Daytime
A mixture of music and local information
Evenings
Our specialist music presenters host tailored shows for fans of Rock & Roll, Punk & Ska, Country, Folk and more genres with new music, old favourites, undiscovered artists and some live music.
Weekends
On weekends we focus on recreation, leisure and entertainment by bringing information on what’s happening in Gloucestershire to our listeners. Weekend shows include 70s and 80s music, plus a mix of chat, feel-good music and much more.
Our Radio Advertising Packages
Designed to suit your marketing objectives and budget
Many of Radio Winchcombe supporters have been with the station for many years and reap the rewards of being a long-term advertiser or sponsor. As a bespoke broadcast organisation, we understand the need for affordable options especially for those new to advertising. For this reason, we offer a range of flexible on-air packages which includes script writing, music and all production.
Standard Package includes
One play of your commercial every day, 7 days a week
Website banner on our site
Production of your commercial at one off charge of £20
Your sponsorship commercial will play a number of times during the show, helping to imprint your message in the mind of the listener and ensure your business stands out. Please enquire about affordable options.
Don’t take our work for it.This is what our advertisers have to say…
“We have been advertising on Radio Winchcombe ever since the station started broadcasting more than twenty years ago. The number of enquiries and referrals continues to increase, as a direct result of our daily advert. We would be happy to recommend advertising on Radio Winchcombe to any other business.” Jamie, Aaron and Alice
“Advertising on Radio Winchcombe has helped us to reach a far greater range of customers, other than those who simply find us either online or on social media. We find it’s a great way of getting the message across. Our weekly sponsorship message on Radio Winchcombe works extremely well for us.” Mark Toogood
“We’ve had excellent results from advertising on Radio Winchcombe. People from around the area have been bringing in record collections for sale, buying new or second hand stock, and coming to our 80’s disco, gigs and alternative nights at Tewkesbury’s Watson Hall, all saying they’ve heard our advert”. Mel Hardy
The Process
From the initial idea to starting the campaign on Radio Winchcombe
1. What are your objectives for radio advertising?
Firstly we will discuss your suggested campaign to understand what you want to achieve with your radio advertising.
2. Creating your commercial
We’ll work with you and our experienced commercial production team to write and produce your new commercial.
3. Scheduling your commercial?
Once both of us are happy with the final product, we will schedule the commercial to reach our listeners and get your message out as quickly as possible.
Enquire about radio advertising with Radio Winchcombe
Contact our team to find out more about advertising with Radio Winchcombe
